Our comprehensive accounting system includes billing, accounts payable, general ledger and more. Real-time data and updates are centralized, communicating across systems, which seamlessly integrates your accounting with your media planning/buying and project management.
A central location to plan, buy and manage all media types including broadcast, digital, print and out-of-home. Our complete media platform streamlines your media workflow from planning to buying and reporting. The entire lifecycle of your media will have a digital record that you can access in real-time. Orders can be generated from media plans, which automatically creates billing records. Electronic communications, makegoods and powerful campaign monitoring tools increase efficiency.
In today's day and age, people are consuming marketing and media in more ways than one. Media planning software is essential for those who want to reach their audiences across several channels, including TV, publications, online, and radio.
What we like: You can use this template to compile monthly data from your media efforts. With this media planning tool, you'll see which paid media channel works best for your company and produces the best results for your bottom line.
What we like: Bionic is a cloud-based media planning tool. You can be up and running with this tool in minutes with unlimited training, support, and data backups at no additional cost.
The most important tool in media planning is data, and Kantar SRDS offers companies some of the best data-gathering tools. Thanks to their top-notch data-gathering software, you can feel confident promoting your media on all platforms.
Media Plan HQ is a great media planning tool that doesn't rely on spreadsheets. A real-time interface tracks dates, placements, and budgets without relying on Excel. The organized interface will make it easy for you to share all the data with your team and stakeholders.
BluHorn promises companies easy media planning and buying by integrating with Nielsen and Comscore to give you instant access to data insights. Some of the best features that BluHorn offers are a vendor database, data filters, and post-buy.
What we like: BluHorn allows you to use Google Analytics and Facebook for further tracking and seamless digital buying of products. One of the best things about this media planning tool is that you can integrate with Amazon AWS.
Comscore is for transacting, evaluating, and planning media over various platforms. It's best known for providing data for social media, television, and film and allows companies to see measurable metrics to promote their products to their audience.
What we like: Nielsen has advanced audience segmentation and competitive intelligence that shows you the total picture of the media landscape. This media planning software can help your brand stand out among your competition.
Scarborough is another name from Nielsen in media planning. It's a media planning tool that helps you get more hyper-focused on audience insights from locals from your area. It's perfect for region-specific ads and promotions.
This streamlined and intuitive software is ideal for brands, agencies, and advertisers. With SQAD, you can use transaction-based cost data and analytics reporting from marketing giants Comscore and Nielsen to plan and manage all your media strategies.
Bionic is #1 rated media planning software + media buying software that delivers perfect media plans, beautiful flowcharts, online RFPs and IOs, flawless trafficking, delivery pacing, KPI performance monitoring, automated reconciliations, client dashboards, and more!
Organizations invest money and efforts in choosing the right channels to deliver their marketing campaigns. But the process of media planning can be time consuming and complex. To be effective, marketers need tools, templates, and software that streamline the media planning process, as well as help analyze and track performance and budget.
This platform is focused on programmatic media buying. It integrates data from Social media and ad networks into a proprietary programmatic buying portal. It is integrated with Google Analytics so you can compare spending to traffic results. The platform is cloud-based, so you can access your data and resources from anywhere, anytime. It integrates with Nielsen, Google Analytics, Facebook, and AWS.
Is a tool for planning and analyzing media across platforms. It gives marketers data on digital platforms, television and film. The service provides audience data and insights that help marketers plan their media.
What is media buying Is the purchasing of advertising space from a media channel. Before the Internet, media buyers would purchase buying time from a tv station, print or ad space from a magazine, or billboard signs.
Trying to get an effective media campaign without the help of technology is practically impossible these days. You need tools, templates, software, and data that give you insights and provide a framework you can follow.
Two characteristics that can solve the above pain points are first, using cloud-based media planning and management solutions, and second, using tools that integrate well with your existing software.
Media planning tools can increase the efficiency of your media buying strategy. But if you want to boost your revenues using a monetization platform is the way to go. In addition to leveraging the right channels for your strategy, working with CodeFuel helps you maximize yield through optimizing your landing pages. Wherever you buy media, with CodeFuel you enjoy the flexibility to deploy your monetization pages in conjunction with other offers, on your domain or utilizing our ready to go pages. Talk to us today and start maximizing your media and marketing efforts.
Planning your advertising budget beforehand is a must. Setting a planned advertising budget with media planning tools for your agency depending on your business-level gives you an overview of the resources.
Measuring the success of your business is only possible if the analyzing system works well at back. In order to take the right actions at the right time, media planning software must provide powerful reporting features.
Media planning tools gather all information about your clients. These tools allow you to set reminders for upcoming meetings, payouts, requested documents etc. to prevent any missing points in your media strategy.
Media planning software keeps relevant documents that are needed to summarize advertising activities such as proposals, confirmations, invoices, emails and much more. This allows you to reach out to the documents for each client easily at one steady place.
Enable seamless collaboration between planning and buying teams through tight plan-buy integration. Planners can directly send objectives and release budgets for buyers to order, while buyers can send vendor details for approval and actuals back to planners for comparison against initial plans.
Easily integrate global media and financial planning data from Mediaocean into your data warehouse or other proprietary systems. Directly integrate data with various third-party partners (e.g. SAP for financials) through a set of external APIs.
Imagine a single agency management software to track time, manage production, plan, buy and manage media, capture all expenses and financial information and see everything happening across your agency in real-time.
Obviously the two biggest factors when considering media planning and buying software are price and functionality/usability. And since you are reading this on their site, it is pretty clear that after carefully considering all the options, I chose to go with GaleForceMedia by GaleForce Digital Technologies.
Each media planning and buying option on the market has its share of features and justifications for why you might want to select it. But when more layers are peeled back from the onion, you begin to see the degrees of separation between GaleForceMedia and its competition. No other platform combines the robust features of GaleForceMedia at the price point of a much less functional system.
As important as your future media planning and buying decisions may be, the biggest decision in fact may be the one you make up front. What you should consider when hitting the market for an ideal media planning and buying program Price, for one, as overspending on a software or web-based solution will leave you playing from behind to meet your budgets. Equally important are the quality and quantity of available features. Most agencies will find a place somewhere in the middle where price and functionality optimize. In this space, GaleForceMedia by GaleForce Digital Technologies is unquestionably the best one-two punch of value and capability in the entire industry.
GaleForceMedia was born out of the notion that there had to be a better, more cost-effective solution to media planning and media buying. In 2014, when Nielsen (formerly Arbitron) announced the retirement of SmartPlus, our founder set out to build a replacement. SmartPlus had been around for decades and had a very loyal following, so its retirement came at a detrimental cost to many agencies and large advertisers. The options for replacements in the industry were limited. Some were very expensive, some were not up-to-date, and some were simply just not the right fit.
Media buying software provides agencies a comprehensive and consistent way to create the media plans and insertion orders they need. Media buyers make these plans and insertion orders to place advertising on television, radio, digital, or other forms of media. These solutions provide an industry standard framework by accounting for the various inputs needed to complete an order. Once a buy is completed, the software outputs a finalized version of the order that is ready to be delivered to a vendor. By virtue of its standardization and the option to duplicate a campaign, order, or other input, media buying software saves users a great deal of time compared to the alternatives. 59ce067264